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Slumdog Millionaire

Focus on the Poster

The poster works with other elements of the campaign to generate awareness of the film. Depending on the budget, posters may be placed in a range of sites including bus shelters, billboards, and the sides of buses. Their function is to generate awareness and interest in the film in a similar way to the other elements discussed in this section. All of these elements are developed as a campaign in order that audiences are able to connect posters and trailers, with perhaps the trailer offering a greater flavour of the film. What expectations are generated via the poster? Are there themes that are suggested through the poster?

View the poster

Answer the following questions in relation to the poster: